02 1 / 2013

Came across this in Time magazine and found it interesting. As you read through it, think about other aspects of your life that you treat indifferently. While gift giving is an easy one to tackle AND bash, as writers (and editors), when we put text to screen (or ink to paper), while we can have an attachment to our words, it is the audience, our readers, who matter. For without them, would our words still have meaning? Having a good relationship with your editor is as important as choosing a gift appropriate and meaningful for the recipient. 

http://business.time.com/2012/11/30/worst-gift-ever-the-6-kinds-of-presents-you-should-never-give/?iid=obnetwork